ayd instone creativity speaker

Conference Keynote

This keynote talk is available in 30, 45, 60 or 90 minute lengths.

innovation creativity motivational talk keynote for after lunch or dinner conference

The Power of 'What If?'
Using possibility thinking to unlock innovation

Who it’s for: Scientific, technical and sales conferences.
Large annual meetings, franchise conferences.

Perfect for: Conference openings or as after lunch energiser

This energising, entertaining and thought-provoking talk will give you insight into how better to be inspired to generate bigger and better ideas. 

It will unleash your people’s talent, help them find their own inspiration, to make leaps on insight to unlock innovation in your organisation.

Using humour, original songs and high energy, Ayd creates a unique, entertaining and inspirational performance.

You’ll learn why thinking and working differently is more productive and why that’s more relevant now more than ever.

You’ll understand how creativity is a blend of art and science, how it works and how we can unlock it to better cope with change and the new problems we face.



Using music and interactive video, Ayd’s presentation is more of a one man show; perfect to open any conference or as the after lunch energiser to get the audience excited and receptive for what follows on your agenda.
Ayd’s talk uses some of the techniques from current psychology to explain and harness the power of our creative insight, using stories, music and by asking the right questions, one of the most powerful of which is, ‘What If?’.

Ayd often writes a unique specially written bespoke song for the audience and event.

Ayd Instone motivational innovation creativity speakerAyd Instone motivational innovation creativity speakerYou know it’s not easy putting together a day-long or multiple day programme that gets all the information and messages across to the audience without the audience losing concentration, focus or engagement at some point during the event.

That’s where Ayd can help. His performance is designed to not only get a message across (about changing how you think to be better and achieve more) but also energises, entertains and inspires in such a way that it’s perfect for the slot where you feel concentration is at its lowest point.

Many speakers shy away from the first session in the afternoon. Ayd requests this slot first as his presentations are ideal as your after lunch energiser.

By incorporating Ayd's session into your programme you’ll find it will benefit the entire event, aiding concentration, memory retention and application of the information presented before and after Ayd’s slot AND in a way that will stay with the delegates long after the event is over.

We know that the economy is changing, the way our customers think is changing and the way people relate to their work is changing. Coping with these changes and turning them into business advantages for you is what this presentation is about.

The Take Home Value:

In all the sessions Ayd does, the focus in on getting the audience to the point of inspiration. More than just a description of why creative thought and innovation is important, Ayd shows how we can move to new ways of thought. Delegates who attend the sessions will:

Ayd Instone motivational innovation creativity speaker• Gain insight into why innovation is more important now in business than ever
• Learn why thinking and working differently is more profitable
• Be motivated to do what they do best
• Overcome emotional barriers to doing what they need to do
• Release their natural talents
• Learn what inhibits or activates innovation to understand why creative thinking and innovation gets stalled, blocked and overlooked
• Learn how individuals and teams can think and collaborate better to foster new ideas and better practices
• Change from a mindset to Mindflow: to make corporate innovation possible
• Have practical ideas they can try straight away to begin their own thought innovation
• Understand how the brain works and why the session was delivered in the way it was
• Enjoy the process, be optimistic about their abilities, be inspired to take the next step.

It is a perfect innovation session for technical or sales and marketing teams, R&D departments and franchise owners at large annual conferences.

Studies have shown that highly creative people, those that have exhibit ‘creative insight’, the ability to make intuitive connections, those ‘aha!’ moments, to solve problems, show greater activity in the right hemisphere of the brain.

This talk, or rather, performance as it’s more than a talk, has been designed to instigate right-brain activity. This is why it uses a combination of stories, visuals, sound and music to trigger relevant associations in the brains of the audience.

So although the presentation explains how and why creativity works and why it is important, the delivery mechanism used for the message is even more relevant because it is the activator for the intuitive inspiration of the audience.

The purpose of the presentation is to help them think of things by tickling or nudging their right brain into action.

It does this by firing the audience members’ inspiration so they can then innovate their processes, operations, and sales in their business role as well as in their own lives.

Getting the messages of a conference to ‘stick’ is the real trick. We all know that most people have forgotten the bullet points by the next slide, let alone once the event is over. Research has shown that messages contained in song lyrics, as well as messages presented in multi-sensory ways, DO stick. Not just hours of days later, but months, years and even decades later.

This show has the ability to incorporate the messages and themes of your conference and plant those messages in the minds of the delegates. As your opening keynote, the show will get open up the audiences learning abilities, their attitude of positive attention as well as improving their recall of not only the elements in the talk but also the rest of the conference to follow.

Click here to learn How to Book

"Ayd Instone’s presentation was one of the conference highlights. He has high credibility with a scientific audience, as well as an inspiring and energetic style. He is passionate about his subject and challenged many of the ways that we currently think in R&D, using humour and insight to bring his message about creativity and innovation to life." — Dr Michael R Bartley, Senior Research Project Leader, Pfizer Pharmaceuticals

“Ayd channels people’s creative thinking in a science-driven environment, marrying science and art, touching on his personal experiences and conveying in an exciting and thought-provoking way. He engages the audience and delivers a compelling case for people to consider how they can draw upon their creative genius.”— Sara Alalouff, Senior Manager, Clinical Data Management, Roche Products Ltd

“This presentation was delivered in an excellent style, getting the audience involved and with a comical manner which greatly assists in remembering the content of the evening.” — The Co-operative

“Ayd Instone is a real one-off in the speaking world. His unique blend of entertainment, interaction and information keep an audience fully engaged throughout! His questions and practical ‘discovery’ exercises really get people realising how much more of their potential there is available to be teased out – and he is the perfect guy to help them to tap into more of the creative genius within them." — Tony Burgess, Director, Academy of High Achievers Ltd

ayd instone thought innovation keynote conference talk

Contact Ayd today to discover how you and your business will benefit from being able to create more innovation in every aspect of your operations.

Call +44(0)1865 779944


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